August 16

Results of Call to Action Button Text A/B Testing

Get or Request? A Study of Call to Action Button Text

“Get Information”, “Request a Quote”, and “Get Started” are all examples of marketing action words that you have probably seen in advertisements, on websites, or on other marketing collateral. The team at Rocket55 wanted to know which of these words converts better as call to action (CTA) button text. Take a look at our A/B

Posted in CRO, Marketing, PPC, Web Design

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April 17

December 20

December 1

November 6

5 Facts in Under 5 Minutes, Episode 5

In this episode of 5 Facts, SEO Specialist Matt Pfeifer talks about blue AMP labels, new schema options for publishers, chatbots and more. Five Under Five 5 Digital Marketing Facts. 5 Minutes or Less   I’m Matthew Pfeifer with Rocket55, an SEO specialist, and I’m here to give you 5 Facts in Under 5 Minutes.

Posted in Google Updates, Marketing

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September 18

5 Common PPC Myths and Why They’re Dead Wrong

Like most marketing disciplines, pay-per-click (PPC) advertising has a lot of misinformation associated with it. Separating fact from fiction isn’t easy, especially because PPC simply hasn’t been in the forefront of the marketing world for nearly as long as traditional tactics. However, PPC is fast becoming one of the most effective and common marketing tactics

Posted in Marketing, PPC

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September 8

August 31

May 5

The Power of PR in Your Digital Marketing Plan

While you’re most likely already familiar with the value of digital marketing tactics such as having a website and running pay-per-click ads, there’s another powerful tool to consider for your digital marketing plan: public relations. The convergence of public relations, influencer outreach, social media, and SEO can produce very strong results for brands. Public relations,

Posted in Marketing, Public Relations

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April 10

Rocket55 Establishes Public Relations Division

Minneapolis/St. Paul Public Relations Industry Veteran Brant Skogrand Joins Firm MINNEAPOLIS, April 10, 2017 — In order to expand offerings to current and prospective clients, digital marketing agency Rocket55 has launched a public relations division by acquiring Skogrand PR Solutions, a public relations/social media/search engine optimization consultancy led by Twin Cities public relations industry veteran

Posted in Marketing, News

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