August 28

Goals of a MN Web Site

Before you go out and hire a web design company take a close look at what your website should do. Defining your exact needs will help you avoid costly mistakes in the construction of your new site. Here are some examples of topics that business sites should convey in order to land more customers.

[ ] Establish a presence on the Web
[ ] Increase product and service sales
[ ] Generate new business leads
[ ] Increase the international presence of the organization
[ ] Generate requests for more information
[ ] Support other marketing, advertising and promotional campaigns
[ ] Provide customer service
[ ] Increase store or business traffic
[ ] Provide the latest information about new products/services, sales, special promotions, events
[ ] Build a database for email campaigns
[ ] Provide product usage direction
[ ] Survey new and existing customers
[ ] Recruit new employees

For more information on sound MN web design practices contact Steven Ayres at Rocket55. Rocket55 is a full service Minnesota web design firm.