September 13

5 SEO Myths We Wouldn’t Blame You for Believing

In the world of SEO, hunches don’t get results. To create an effective SEO strategy, it’s important to use tactics that are rooted in fact. Unfortunately, there are plenty of SEO misconceptions that lead businesses in the wrong direction. Much of the confusion stems from the way SEO used to be done. Just ten years

Posted in SEO, Uncategorized

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August 25

August 17

What I Learned in My Summer Internship

By Hunter Thompson, Rocket55 Intern   Imagine walking through your office’s front doors on a Friday morning and the sound of Whiskey, a Yorkshire terrier, walking on hardwood flooring filling the office. Among other things, this was just one piece of the puzzle I was excited to experience at Rocket55. From the all-star coworkers to

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July 19

Video Marketing Benefits: Is This a Thing?

Trying to keep up with the marketing tactics of the 21st century is like trying to catch a cloud and pin it down. The ever evolving world of digital marketing keeps everyone on their toes to see which innovative technique to capture audience attention will take off each year and whether or not it will

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December 21

December 19

The Weekly Briefing: The Paid Search Landscape is Changing

VP of Search Marketing Reed Langton-Yanowitz discussed a changing paid search landscape… Before the year started, it was already clear that mobile SEM was set to gain importance throughout 2016 — but the actual numbers may surprise even those who predicted the shift. The industry has witnessed 20% year over year growth in the third

Posted in PPC, SEO, Uncategorized

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December 12

December 2

November 21

The Weekly Briefing: Ask Politely, Get Reviews

Senior SEO Manager Hannah Scherrer talked about the importance of ratings and reviews for local business searches… There’s no avoiding it: reputation management is something every business needs to be doing today. According to a recent BrightLocal consumer review survey, 87% of people want to see three- to five-star reviews before they will consider using

Posted in SEO, Uncategorized

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November 11

The Weekly Briefing: We’re Way Beyond Mobilegeddon, Folks

SEO Copywriter Bailey Murphy talked about Google’s new “experiment” of mobile-first indexing for all devices… Due to a notable increase in mobile searches over desktop searches, Google announced it has begun it’s mobile-first index. Search Engine Land shared a quote from Google stating: To make our results more useful, we’ve begun experiments to make our

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