June 27

Your 5 Minute MnSearch Summit 2017 Recap

Couldn’t make it to last Friday’s MnSearch Summit? Lucky for you we sent our brightest minds (and most thorough note takers) to bring back the goods from Minnesota’s biggest search marketing event. Let’s Do This The day kicked off with a presentation from Google’s own analytics guru, Krista Seiden, titled “Moving from a Web to

Posted in MN SEO, SEO

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June 22

May 3

CarVal Investors Selects Rocket55 for SEO Work

At Rocket55, we’re excited to announce that we’ll be providing SEO services for CarVal Investors, a leading investment firm based right here in the Twin Cities. The company has an impressive portfolio, with $10 billion in assets covering both real estate and credit strategies globally. CarVal has a long track record of success, effectively having

Posted in News, Public Relations, SEO

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April 20

5 Things Your Boss Wants to Know About SEO

Over the past few years, SEO has gone from being an afterthought to one of the highest priorities for businesses in every industry. What has led to this collective change of heart? Effective digital marketing strategies tend to mirror the way people naturally behave — today, we pull out our phones to search on Google

Posted in SEO

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February 14

December 19

The Weekly Briefing: The Paid Search Landscape is Changing

VP of Search Marketing Reed Langton-Yanowitz discussed a changing paid search landscape… Before the year started, it was already clear that mobile SEM was set to gain importance throughout 2016 — but the actual numbers may surprise even those who predicted the shift. The industry has witnessed 20% year over year growth in the third

Posted in PPC, SEO, Uncategorized

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December 12

November 21

The Weekly Briefing: Ask Politely, Get Reviews

Senior SEO Manager Hannah Scherrer talked about the importance of ratings and reviews for local business searches… There’s no avoiding it: reputation management is something every business needs to be doing today. According to a recent BrightLocal consumer review survey, 87% of people want to see three- to five-star reviews before they will consider using

Posted in SEO, Uncategorized

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November 11

The Weekly Briefing: We’re Way Beyond Mobilegeddon, Folks

SEO Copywriter Bailey Murphy talked about Google’s new “experiment” of mobile-first indexing for all devices… Due to a notable increase in mobile searches over desktop searches, Google announced it has begun it’s mobile-first index. Search Engine Land shared a quote from Google stating: To make our results more useful, we’ve begun experiments to make our

Posted in SEO, Uncategorized

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November 7