September 18

5 Common PPC Myths and Why They’re Dead Wrong

Like most marketing disciplines, pay-per-click (PPC) advertising has a lot of misinformation associated with it. Separating fact from fiction isn’t easy, especially because PPC simply hasn’t been in the forefront of the marketing world for nearly as long as traditional tactics. However, PPC is fast becoming one of the most effective and common marketing tactics

Posted in Marketing, PPC

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September 8

August 31

May 5

The Power of PR in Your Digital Marketing Plan

While you’re most likely already familiar with the value of digital marketing tactics such as having a website and running pay-per-click ads, there’s another powerful tool to consider for your digital marketing plan: public relations. The convergence of public relations, influencer outreach, social media, and SEO can produce very strong results for brands. Public relations,

Posted in Marketing, Public Relations

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April 10

Rocket55 Establishes Public Relations Division

Minneapolis/St. Paul Public Relations Industry Veteran Brant Skogrand Joins Firm MINNEAPOLIS, April 10, 2017 — In order to expand offerings to current and prospective clients, digital marketing agency Rocket55 has launched a public relations division by acquiring Skogrand PR Solutions, a public relations/social media/search engine optimization consultancy led by Twin Cities public relations industry veteran

Posted in Marketing, News

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March 14

5 Things Your Boss Wants to Know About PPC

Pay-Per-Click (PPC) advertising is beginning to dominate the marketing landscape in many industries, but getting started can open a Pandora’s box of questions and concerns. Pivoting away from the norm of traditional media is not an easy task, and marketing blood and tears can be shed just to get leadership on board. Lucky for you,

Posted in Marketing, PPC

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October 17

September 27

June 17

May 25