Every step of Facebook’s evolution has brought challenges for companies, who use the Internet – and specifically social media – to get exposure and draw new clients or customers.

When comparing Facebook to its former competitor, MySpace, it can be said that Facebook’s design is plain, and offers little opportunity for customization of profiles or pages. But one of the latest updates from Mark Zuckerberg’s company has made it possible for you, as a business, to use your Facebook fan pages in a unique way—updating and emphasizing your brand.

Facebook pages can be customized using a number of techniques:

First, your profile picture can be adjusted. As the image representing your business throughout the Facebook world, your profile picture is one of the most important elements of your business/company’s presence on Facebook. Giving this image a white or transparent background color – so that it fades into the standard white Facebook surroundings – makes the icon pop and stand out from other business logos.

Additionally, an iframe mini website can be added to your Facebook page, to act as a site-within-a-site—linking Facebook fans to your company’s direct website. You can create this application yourself, or use a free Facebook application, such as “iFrames for Pages.”

Finally, the page can be customized through the use of the new picture banner feature at the top of each Facebook page. It can be adjusted to reveal a specific set of five photos (although in a random order), chosen by your company to best represent the photographs in which you are tagged. As a business, be sure to use all of these updates to your advantage, in order to keep up with today’s digital marketplace.

Rocket 55, a Minneapolis Web Design firm, began to find amazement on Apple’s latest technology “the iCloud” as they reported Apple’s Steve Jobs’ introduction of it at the Worldwide Developers Conference on a Monday. According to the firm’s sources, the new technology can superbly dominate the rest of other companies’ storage devices. It is a hard drive where files from any device can instantaneously be stored in just a jiff. The contents received by your device are automatically sent through an internet connection to “the cloud” drive after which it automatically syncs the devices.

Cloud computing is the process behind which already existed years before with popular search engines like Google and Hotmail, Gmail, etc. How does it work? All of these have shared servers contained in huge data centers than to be stored in personal drives. Unlike these web contents that use cloud technology, Apple created its own software divergence. Cloud computing for Apple isn’t in terms of software replacement but it’s a process of augmentation.

There’s no need to do back-up for contents can be accessed anywhere once it has been transferred. Microsoft tried to implement the slogan “Software plus Service” but didn’t seem to succeed on it. With Apple’s cloud service of software augmentation, interactive browsing and storage are a few clicks away.
Apple is a visionary with its iCloud technology being an alternative to that of Google’s. It is created to provide an environment where it is built to be user-friendly and at the same time is rich with its diverse features.

This Minneapolis Web Design company lastly reported that it took ten years for Microsoft to create similar technology. In the meantime, Apple also tried. For them, failure is part of the challenge before they discovered iCloud and finally succeeded.

The Internet is always transforming – new capabilities, trends, and technology – and in 2008, HTML5 made its debut on the World Wide Web.  Now in 2011, HTML5 is changing HTML code for designers everywhere.

HTML5 is changing the way we interact with the Internet.  Rocket 55 explains how:

• Videos can easily be embedded on websites.  Instead of needing to download a new plug-in or application to embed videos, you can write the video into the code.
• A new coding feature is the canvas, which allows web designers to create 2-D drawings on entire pages, not just in a tiny box.
• New local storage capabilities
• Drag and drop capabilities, which makes copying text a lot easier.
• An improvement on cross document messaging, safer than inline scripts and more widely available than IFRAME elements

Right now, there are only a few browsers that support HTML5 coding, which is the only real issue with the new code at this point.  However, since HTML5 is how most people are designing applications these days for phones, computers, and other Internet devices, it is pretty safe to say more browsers will be picking the code up.