September 18

5 Common PPC Myths and Why They’re Dead Wrong

Like most marketing disciplines, pay-per-click (PPC) advertising has a lot of misinformation associated with it. Separating fact from fiction isn’t easy, especially because PPC simply hasn’t been in the forefront of the marketing world for nearly as long as traditional tactics. However, PPC is fast becoming one of the most effective and common marketing tactics

Posted in Marketing, PPC

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September 13

5 SEO Myths We Wouldn’t Blame You for Believing

In the world of SEO, hunches don’t get results. To create an effective SEO strategy, it’s important to use tactics that are rooted in fact. Unfortunately, there are plenty of SEO misconceptions that lead businesses in the wrong direction. Much of the confusion stems from the way SEO used to be done. Just ten years

Posted in SEO, Uncategorized

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September 8